Speed and Reliability for Ten as they opt for our Managed SQL Server service

xTEN's client Ten Lifestyle Group's Office

Ten Lifestyle Group are a life management company who offer travel and lifestyle concierge services, bespoke loyalty programmes and tailored experiences to their clients. Their 1000+ man team are spread over 22 countries and speak 26 different languages.

Ten are innovators in the luxury sector; they’re tech-centric and data-driven. Rich data visualisation allows the Ten team to identify insights on predictive behaviour mapping for clients, making them truly unique in their industry.

Project Overview

  • Ten approached us with interest in our Managed SQL Server
  • As part of the onboarding process, xTEN migrated Ten to new xTEN built and configured servers
  • Migrating the estate and applying best practices resulted in a 50% reduction in response times
  • Ten remain a highly valued client at xTEN as we continue to maintain their systems

“Customer service is priority number one. We pride ourselves on our ability to provide top-tier, bespoke, one-of-a-kind services. The initial 50% reduction in response times took immediate effect in our operational efficiencies which enabled us to better service our customers. We were impressed with what initial efficiencies could be made on our existing infrastructure and continue to find ongoing value and support in our managed service.”

Francesco De Marchis, Global CTO and COO at Ten Lifestyle Group
Francesco De Marchis, Global CTO and COO at Ten Lifestyle Group

Project Aim

The main objective was to establish our ongoing support for Ten’s estate, making their operations faster and more reliable. In order to accept their servers into support, we first needed to embark on a seamless migration to our configured servers.


This migration had to be quick, smooth and with as little disruption as possible to the client’s existing operations. We integrated our ticketing systems to minimise disturbance and maximise collaborative communications.

As part of the onboarding process to our Managed SQL Server service, we performed a migration of the core database to xTEN built servers.

The success of the core database migration ensured that the servers were fit for purpose and configured to peak standard, employing best practices. The in-house team at Ten were integral throughout the operation, ensuring a genuinely problem-free process.

“Our estate is in the best possible hands. The robust estate implemented by xTEN means we have no worries when it comes to the consistency or reliability of our systems. We can continue to innovate as a team safe in the knowledge that our foundations are rock solid.”

Jaya Jha, Director, Software Development at Ten
Jaya Jha, Director, Software Development at Ten Lifestyle Group


The migration went off without a hitch and there was an immediate 50% reduction in response times. Ten were able to handle more requests faster using their current infrastructure, better servicing their client’s needs.

By applying our knowledge built from decades of SQL Server experience, Ten's estate is now more reliable, consistent and future-proofed.

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Tracie Binks
Tracie Binks